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Writer's pictureSagar Shirudkar

Social Media Marketing 103: Best Social Media Marketing Tools


Social media has become an essential tool for businesses of all sizes to promote their products and services, engage with customers, and build their brand. However, managing multiple #socialmedia accounts can be time-consuming and overwhelming. That's why businesses need to leverage the power of #socialmediamarketing tools to streamline their social media activities and achieve better results.

Strategy, Digital Marketing, Vision, Target, Market
Social Media Marketing

Here are some of the best social media marketing tools available:


Hootsuite is a popular social media management tool that allows businesses to manage multiple social media accounts in one place. It supports platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. Hootsuite's key features include social media scheduling, content curation, social media listening, analytics, and reporting.


Buffer is another popular social media management tool that enables businesses to schedule and publish content across multiple social media platforms. It supports platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest. Buffer's key features include social media scheduling, content creation, social media listening, analytics, and reporting.


Canva is a graphic design tool that allows businesses to create professional-looking graphics and images for their social media posts. Canva offers a wide range of templates, graphics, and fonts that businesses can use to create custom designs for their social media posts. Canva also offers a social media scheduling feature that allows businesses to schedule their posts in advance.


Sprout Social is a comprehensive social media management tool that offers features such as social media scheduling, content creation, social media listening, analytics, and reporting. It supports platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. Sprout Social's key features include a social media calendar, post approval workflows, automated publishing, and customizable reports.


BuzzSumo is a content discovery tool that allows businesses to find the most popular content in their industry. BuzzSumo analyzes billions of pieces of content to identify the most shared and engaging content across social media platforms. This helps businesses to create more effective social media content that resonates with their target audience.


Mention is a social media listening tool that allows businesses to monitor their brand's mentions, comments, and conversations on social media platforms. Mention also allows businesses to track their competitors' social media activity, analyze social media sentiment, and create custom reports.


CoSchedule is a marketing calendar tool that enables businesses to manage their social media, email, and content marketing activities in one place. CoSchedule's key features include social media scheduling, content creation, marketing project management, and analytics.


Sprinklr is an enterprise-level social media management tool that supports large-scale social media campaigns. Sprinklr's key features include social media scheduling, content creation, social media listening, social media automation, analytics, and reporting. Sprinklr supports platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube.


In conclusion, social media marketing tools can help businesses to streamline their social media activities, improve their social media results, and save time. By using social media management tools such as #Hootsuite, #Buffer, #Canva, #SproutSocial, #BuzzSumo, #Mention, #CoSchedule, and #Sprinklr, businesses can create more effective social media campaigns that engage with their target audience and drive business results.

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